North­west Flori­da Beach­es Inter­na­tion­al Air­port Awards Mar­ket­ing Contract

For more information:

Court­ney Cox, PR Counsel

North­west Flori­da Beach­es Inter­na­tion­al Airport

(850) 5590708 or CourtneyC@​MooreCommGroup.​com

For Imme­di­ate Release:

North­west Flori­da Beach­es Inter­na­tion­al Air­port Awards Mar­ket­ing Contract

PANA­MA CITY, FL (Novem­ber 23, 2016) – The Air­port Author­i­ty board at North­west Flori­da Beach­es Inter­na­tion­al Air­port (ECP) has award­ed a three-year con­tract to incum­bent firm, Moore Com­mu­ni­ca­tions Group (MCG), for adver­tis­ing, mar­ket­ing, and pub­lic rela­tions services.

The board announced the deci­sion at the Novem­ber board meet­ing. MCG will cre­ate and exe­cute a tar­get­ed inte­grat­ed com­mu­ni­ca­tions strat­e­gy for the air­port focused on increas­ing enplane­ments with­in the North­west Flori­da region.

MCG is a nation­al­ly ranked inte­grat­ed com­mu­ni­ca­tions firm based in North­west Flori­da approach­ing client chal­lenges using tai­lored mar­ket­ing solu­tions cus­tom curat­ed from a mix of more than 12 ser­vices includ­ing brand­ing, pub­lic rela­tions and adver­tis­ing. MCG also offers spe­cial­ty ser­vices includ­ing brand­ing, dig­i­tal, and mul­ti­cul­tur­al com­mu­ni­ca­tions that shape opin­ions, shift behav­iors and incite action.

After review­ing all pro­pos­al respons­es, the com­mit­tee ulti­mate­ly chose Moore Com­mu­ni­ca­tions Group based on their strong pro­pos­al response, as well as pri­or expe­ri­ence and results with our air­port,” said Park­er W. McClel­lan, Jr., Exec­u­tive Direc­tor at the air­port. Their strength to cre­ate excep­tion­al, tar­get­ed cam­paigns for our air­port makes them the per­fect part­ner for ECP.”

MCG will con­tin­ue exe­cut­ing this year’s inte­grat­ed com­mu­ni­ca­tions strat­e­gy, and begin devel­op­ing a 2017 com­mu­ni­ca­tions plan immediately.


About North­west Flori­da Beach­es Inter­na­tion­al Airport

North­west Flori­da Beach­es Inter­na­tion­al Air­port (ECP) offers some of the region’s low­est aver­age air­fares and is locat­ed less than 30 min­utes from Pana­ma City Beach, Pana­ma City and the beach­es of South Wal­ton. Today, with ser­vice from Delta, South­west, and Unit­ed, ECP pro­vides dai­ly flights to world­wide des­ti­na­tions, includ­ing non­stop flights to Atlanta, Bal­ti­more, Hous­ton, Nashville, St. Louis, and Dal­las. The first inter­na­tion­al air­port to be built in more than a decade, ECP pro­vides North­west Flori­da com­mu­ni­ties with first-class facil­i­ties and was strate­gi­cal­ly devel­oped for major economic

devel­op­ment oppor­tu­ni­ties. ECP is THE gate­way to vis­i­tors seek­ing North­west Florida’s famous beaches.